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Asking for Help Is a Leadership Skill

My business quietly bled for four months while I told almost no one. What that season cost me, and the trip-wire I now teach every leader to set before they need it.

6 min read · By Barry Jenkins

There was a stretch a few years back where my business quietly bled for four months and I told almost no one.

I was going through a divorce. I was white-knuckling Zoom calls, showing up on camera like everything was fine, then closing the laptop and sitting in a kind of fog. Revenue slid. I watched it slide. And instead of picking up the phone and saying to someone I trusted, hey, I am not okay and my numbers are not okay, I did the thing so many of us do.

I decided I would handle it myself.

The math on pride

I told myself asking for help was weakness. That a leader is supposed to be the one people lean on, not the one leaning. So I carried it alone, and the carrying cost me four months I did not have to lose.

The math is simple. My pride was not free. I paid for it in real dollars and real time.

Pride is not a strategy. It is just a slower way to lose.

Here is what I understand now that I could not see then. Not asking for help is not humility. It is a quieter kind of pride. It says I would rather protect how I look than actually get better. And it is expensive every single time.

What actually changed

When I finally said the hard thing out loud to a couple of people who knew me, nothing about my situation was smaller. The divorce was still the divorce. The numbers were still the numbers.

But I was not carrying it alone anymore, and within weeks I could feel my footing come back.

That is the part nobody tells you. Help rarely fixes the problem in one conversation. What it fixes first is the isolation, and the isolation was doing more damage than the problem.

The trip-wire

The move I wish someone had handed me sooner is not a script. It is a trip-wire you set in advance, while things are fine, because the version of you that is drowning will not have the clarity to decide anything.

It has two parts.

  • Pick the person. Not a category of people. A name. Someone who knows you well enough that you cannot perform for them, and steady enough that your hard thing will not become their crisis. Tell them they are the person. That conversation takes two minutes and it is easier than any conversation you will need them for later.
  • Pick the trigger. The specific number or the specific feeling that means you call. Two months of sliding revenue. A week where you dread opening the CRM. Waking up tired for ten straight days. Write it down. The trigger is not a judgment about you. It is a smoke alarm, and nobody argues with a smoke alarm about whether the smoke is a big deal.

When the trigger trips, you do not evaluate. You call. That is the whole system. You made the decision back when you were clear, so you do not have to make it when you are not.

Why this is a leadership skill and not a confession

Leaders set the ceiling on what their teams are allowed to admit. If your people have never watched you name a hard thing early, they will bring you their hard things late, after the deal is lost or the burnout is finished burning. You taught them that. Quietly, by example.

The reverse is also true. A leader with a trip-wire gives everyone on the team permission to have one. Asking early stops being a character flaw and becomes what professionals do, the same way nobody on a flight crew is embarrassed by a checklist.

Say the hard thing. Kindly. Including to yourself, and including when the hard thing is "I need help."

One more thing about the people you call

The people I finally called did not think less of me. Not one of them. That is the part that still gets me. The thing I was so afraid would cost me respect actually earned it.

Whoever your person is, they are probably hoping you would call. Set the trip-wire this week, while you do not need it. That is the entire point.

Questions readers ask

FAQ

Why do leaders struggle to ask for help?
Most leaders carry a quiet belief that they are supposed to be the one people lean on, not the one leaning. Asking feels like it breaks the role. In practice, not asking is a quieter kind of pride. It protects how the leader looks instead of helping the leader get better.
What is a help trip-wire?
A decision you make in advance, while things are fine: a specific person you will call, and the specific number or feeling that means you call them. Deciding early matters because the version of you that is struggling will not have the clarity to decide in the moment.
Does asking for help cost a leader respect?
Usually the opposite. The people who watch a leader name a hard thing out loud tend to trust that leader more, not less, because they now know the leader will tell the truth when it counts.

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